 
Change is in the Air:
Strategic and Competitive Intelligence Professionals
The latest news from SCIP is that our Board of Directors voted to change SCIP’s name from “Society of Competitive Intelligence Professionals” to “Strategic and Competitive Intelligence Professionals.” This modification reflects the developing evolution of our profession and acknowledges the relationship between competitive intelligence and strategy.
The name change will help us to:
• Support a focus on strategic decisions, one of the organization’s
principal goals. • Include individuals who both work with and are customers of intelligence
practitioners. • Increase the connection of senior decision-makers with the CI effort. • Emphasize both the tactical and strategic orientation of our members. • Create a unique value proposition by combining strategic and
competitive intelligence. • Maintain the SCIP acronym to preserve our 25 years of brand development.
Sincerely,

Ken Garrison
CEO, SCIP
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POINT OF VIEW
Growth and Evolution
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By Bonnie Hohhof Director of Competitive Research
SCIP
In addition to evolving in response to the
pressures of the rapidly changing business environment, competitive intelligence is
changing in response to its own internal growth imperatives. >>more
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TREND REPORT
GTM™ 2010 Corporate Strategy Priorities Survey Results
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By Holly Lyke-Ho-Gland Case Study Research Analyst
Growth Team Membership
Frost & Sullivan
Frost & Sullivan’s Growth Team Membership™ (GTM) recently completed
its 2010 survey of corporate strategy executives in the Americas and Europe.
The executives were asked to identify their most pressing challenges
for 2010. Read on
for an overview of the results. >>more
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INTELLIGENCE ANALYSIS
Multi-Criteria Intelligence Matrix
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Kristan Wheaton
Assistant Professor Intelligence Studies Department
Mercyhurst College
With many variants and accompanying arguments, MCDMs prove to be an exciting
challenge for many CI professionals.
>>more
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BLAST FROM THE PAST
Defining Intelligence Requirements:
What is the Question?
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An article by Scott Swanson
From the archives of
Competitive Intelligence Magazine
In an ideal intelligence process model, policymakers give some thought to their
main requirements and then communicate them to the intelligence
managers. >>
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BOOK REVIEW
Understanding China’s Youth
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Reviewed by Dale Fehringer Former Vice President, Market Intelligence
VISA International
Based on extensive travel and market
research in China by author Michael Stanat, this new book
offers insights into China’s Generation Y. >>
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HOMELAND INTELLIGENCE
Cognitive Sensor System
for Infrastructure Protection in Homeland Security
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By
Frost & Sullivan's
Technical Insights Group
With the increasing concerns about terrorist activities, there is a need for reliable
technologies to monitor and protect critical infrastructures. Research efforts should
focus on devising a reliable security architecture considering inter- and
intra-dependencies, cascading effects, while distributing intelligence across the
infrastructure to construct a robust security solution. >>more
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APQC SURVEY RESULTS
2010 "Voice of the Customer"
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By Rachele Williams APQC
APQC, a nonprofit best practices research organization, in conjunction
with SCIP, conducted a short online “voice of the customer” survey
to understand the key challenges and issues facing today’s CI business
intelligence, and market intelligence professionals. The following is a report
of the results.
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